6 Best Places to Buy Makeup in Hong Kong

Looking for high-quality yet affordable makeup in Hong Kong?

Hong Kong and luxury make up go hand in hand, and the prices can get rather expensive. Luckily, the city is full of affordable and quality makeup options, too.

Thanks to the city’s prime location in Asia, we’re able to get access to both affordable Asian beauty products as well as well-known international brands.

We’ve rounded up a list of the best places to buy makeup online in Hong Kong for affordable, yet high-quality makeup.

This site contains affiliate links to products. We may receive a commission for purchases made through these links.

Feel like your bank balance takes a knock when you buy makeup in Hong Kong?

Here at Savvy in HK, we feel your pain, and we’re here to help you smile while you apply your lip-gloss. We’ll cover where to buy:

  • Cult makeup products  
  • Long-lasting Italian makeup products
  • Designer makeup without Hong Kong prices
  • Heavily discounted makeup online
  • A curated range of high-quality brands at low prices in-store
  • Korean and Japanese makeup

1. Which can I buy cult makeup products at low prices?

Cult Beauty

Are you looking for makeup products that are actually effective?  Cult Beauty is the insider’s guide to the world’s best beauty products; from skincare to makeup.

Each of Cult Beauty’s products is carefully selected for efficacy and stand-alone excellence.

Cult Beauty has a wide array of brands available, including BECCA, Benefit, Charlotte Tilbury, Huda Beauty, Laura Mercier, and NARS.

When I’ve ordered from Cult Beauty, I’ve not had problems, either with the product or with delivery.

It can be a bit intimidating buying makeup online.

How can you know it’s the right shade? What I’ve really appreciated about Cult is the reviews – it cuts through these worries when you can check out what actual customers have said.

When you’re looking where to buy cruelty-free makeup in Hong Kong, you can’t go far wrong with this website. Check out the description on each item, and it should be clearly noted when products are vegan makeup or cruelty-free.

One more great thing; you can knock 20% off all the prices online! When you get your makeup shipped to Hong Kong, they knock off the UK VAT, which gives you a nice discount at the checkout.

Compared to Sephora, you’re getting a great, savvy deal with this online store. Let’s take a specific example.

The beautiful, long-lasting, and super popular Huda Power Bullet Matte Lipstick (pictured above) will cost just $186 from Cult Beauty, or £18.33, whereas Sephora carries it for $230.

I don’t know about you, but I’ll happily wait a few days for shipping in order to get a decent discount! Plus, when you put in an order of over £70, shipping is free. Why not ask your girlfriends if they want to go in on an order if what you want isn’t quite hitting the magic number?

2. Which can I buy long-lasting makeup products?

Kiko Milano

makeup Hong Kong

Have you checked out the Kiko Milano makeup stores in Hong Kong?

They’re rather gorgeous looking with a cool minimalist design that’s all about the product. I found the staff to be super helpful and they really knew their stuff.

As a brand, Kiko Milano was created 20 years ago with the specific purpose of producing professional-grade makeup at reasonable prices.

The brand uses clinical tests to prove the effectiveness of each and every Kiko Milano product, so you can rest easy knowing that the products were made with care.

Specializing in high-pigment eyeshadow, long-lasting lipstick, and beautiful bronzers and blushes.

Our favorite products from Kiko Milano in Hong Kong are the Long-Lasting Eyeshadow Stick ($99), the High Pigment Eyeshadow ($79), and the kohl based Long-Lasting Eyeliner ($79).

You can go and check them out in-store and see the quality you’re getting.

Importantly, Kiko Milano products are long-lasting. You can expect a similar quality to NARS and MAC Cosmetics but at much lower prices.

Kiko Milano, locations at IFC, Times Square, and Ocean Terminal.

3. Which can I buy designer makeup at better prices?


We’re huge fans of what Selfridges has to offer savvy Hong Kong shoppers, including their designer makeup brands at amazing prices. Looking for where to get:

  • Dior
  • Bare Minerals
  • Stila
  • Urban Decay
  • Yves Saint Laurent

Makeup in Hong Kong? Head over to Selfridges, where you can buy these and lots more for great prices.

What makes Selfridges one of our top picks is their international delivery membership, Selfridges+ Global. You pay a one-off $420 for a year of unlimited delivery to Hong Kong and 130 other countries. Plus, the prices are great.

Let’s look at an example. On Selfridges, you can pick up Bare Minerals barePRO™ Performance Wear Liquid Foundation SPF 20 30ml for $260, whilst on the Bare Minerals Hong Kong website, you pay $320, saving nearly 20%.

4. Which online platform sells discounted makeup?


makeup Hong Kong

Another great online makeup store in Hong Kong is Strawberrynet. When you know exactly what you’re looking for, like an exact replacement for your favorite foundation, this is the site for you. They have a huge range of brands, all at discounted prices.

Strawberrynet sells makeup brands like:

  • Burberry
  • BareMinerals
  • Stila
  • Covergirl
  • Seventeen
  • Urban Decay
  • Yves Saint Laurent

All available for delivery across Hong Kong. The prices are reasonable, with around 30-40% discount compared to the high street.

If you’re looking for online makeup shopping in Hong Kong or practicing social distancing due to COVID-19, here’s another incentive for you: purchases over HK $200 on Strawberrynet to get free delivery in Hong Kong. With same-day delivery or standard delivery at around three days, your bathroom cabinet will be stocked and ready to help you look stunning in no time.

5. Where can I find high-quality makeup brands instore?


Maybelline New York Makeup Great Lash Lots Of Lashes Washable Mascara, Brownish Black Mascara, 0.43 fl oz

Looking for where to buy Yves Saint Laurent makeup in Hong Kong? Sasa is the website and store to check out. It sells a huge range of makeup brands, and there’s been a lot of effort behind their stock choices. They have a great range of brilliant value, Japanese and Korean makeup brands, too.

Check out the stock of Maybelline products. It’s a classic makeup brand that’s inexpensive but gets the job done – their mascara and eyeshadows are famous the world over. If the great makeup wasn’t enough, they have a wide range of makeup brushes, sponges, and tweezers to get you well preened.

Their makeup stores are all over Hong Kong, including quite a few in Tsim Sha Tsui. In lots of the stores, you can get the skincare brand The Ordinary. It’s a no-frills, high-quality brands that sells products with active ingredients such as acids, retinoids, peptides, and vitamin C. You can pick it up for about half the price of other brands that have the same active ingredients.

Sasa, multiple locations across Hong Kong.

6. Where can I buy Korean and Japanese makeup in Hong Kong?

Mong Kok Argyle Centre

Mong Kok’s Argyle Centre is a haven for purchasing quality makeup in Hong Kong, without the standard price tags. You might be surprised to know that the Argyle Centre is home to some really well-known and popular overseas makeup brands such as:

  • Tarte
  • Huda Beauty
  • Urban Decay
  • Sugarbox

The makeup is quite seasonal and often changes, so you’ll find something new during each trip to Argyle Centre, and it’s always reasonably priced.

Argyle Centre is also home to shops selling Korean and Japanese makeup brands that are worth checking out. These brands heavily focus on enhancing skin quality.

The best part is many of these products are reasonably priced.


We are focused on providing recommendations on high-quality but more affordable beauty in Hong Kong, we hope you found our tips to be useful.

If we’ve missed any tips on buying affordable beauty products in Hong Kong, please let us know in the comments below.  

If you’re looking for more information on how to save money on beauty without compromising on quality, check out The Ultimate Beauty Guide for Hong Kong.


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