Cult Beauty Makeup Products – The 10 We Love in 2021

by | Jun 9, 2021 | 0 comments

Makeup. You love it – you know you want quality products, and you know you want good pricing, but you’re struggling to find the products you need?

I wrote this article after I experienced first-hand the pleasure of buying makeup products from Cult Beauty.

Cult Beauty has everything you need when buying makeup products online; they ship high-quality makeup and skincare to Hong Kong and around the globe at low prices! 

In this, the second of our Cult Beauty reviews, we will:

  • Explain why we are a fan of the Cult Beauty website
  • Take you through our favorite makeup products from the Cult Beauty products range.

This site contains affiliate links to products. We may receive a commission for purchases made through these links.

In a rush and want to head straight to the Cult Beauty website to find a carefully curated range of quality makup products? Click here!

Why I like Cult Beauty UK Makeup 

I like using makeup; I wouldn’t dare to leave the house without wearing makeup. But honestly, I am no expert. I just know I want quality products – makeup that won’t slide off my face.

If possible, I’d rather:

  • Buy a makeup product that comes highly recommended.
  • Buy makeup from a selection of items that have already been vetted by an expert.
  • Be able to read genuine reviews about a makeup product before buying.
  • Understand how to use a product before buying.

When I happened about the Cult Beauty website – I just knew that I needed to try it.  

Why was Cult Beauty created?

This beauty website was founded by two women who want to create a website selling only the highest quality makeup and skincare on a single site.

In addition, they wanted to:

  • Offer low pricing (remember, if you’re living in Hong Kong, the VAT will be knocked off at the end)
  • Give customers full transparency by providing a large number of genuine reviews. 

I’ve enjoyed my experience from buying makeup products at low prices from Cult Beauty – and I’m sure you will do… now, let’s move on to my favorite products. 

The best 10 Cult Beauty makeup products 

1. Too Faced – Born This Way Matte 24 Hour Long-Wear Foundation

Too Faced Born this Way is the best foundation in my opinion from Cult Beauty

Why we chose it:

  • This foundation available from Cult Beauty makeup products really does what it claims to do. It stays put for the whole day, and I don’t find myself having to do a quick fix at work. Fab!
  • The foundation doesn’t irritate my oily t-zone, so it’s perfect if you generally have oily skin.

What we like:

  • Waterproof
  • Matt finish 
  • Lasts 24 hours
  • Lightweight and natural formula
  • 35 shades to choose from. 

What we don’t like:

  • Shades can be slightly darker than on a computer screen. If in doubt, go for one shade lighter. 


  • Too Faced foundation from Cult Beauty cosmetics is affordably priced, easy to apply, lasts throughout my workday, and requires no attention to maintain the flawless look. It is a staple beauty product, in my opinion.

2. Nars Extreme Effects Eyeshadow Palette

Nars Extreme Effects Eyeshadow palette available from Cult Beauty online, is our favorite eyeshadow pallette

Why we chose it:

What’s inside?

  • Endowed (shimmer duo chrome neutral)
  • Roleplay (matte beige)
  • Take Control (shimmer bronze)
  • Private Eye (shimmer deep red)
  • Pulsing (shimmer light copper)
  • Full Potential  (matte purple-pink)
  • Blow (bright pinky peach)
  • Tantric (shimmering soft rose shade)
  • All The Way (orangey-pink with gold shimmer)
  • Code Red (burnt brown-red)
  • Staredown (shimmer purple)
  • Uncensored Black (deep black)

What we like:

  • Larger mirror than previous eyeshadow palettes. 
  • Four easy to use matt eyeshadows
  • The shimmer eyeshadows are now creamier and thicker, so you use less.
  • Last around 7- 8  hours before they start to lift off. 

What we don’t like:

  • The “Endowed” shade lasts less time on the skin. 
  • The “Uncensored Black” shade is firmer and harder to blend. 


3. Power Bullet Matte Lipstick by Huda Beauty

huda beauty power bullet is our absolute fave lippie. Available from Cult Beauty UK

Why we chose it:

  • Power Bullet Matte Lipstick by Huda Beauty is a gorgeous matt-effect lippy. I wouldn’t be without them now.
  • Lovely and creamy, but with the right balance of matt to look, your lips look just fab, in my opinion. Even though the color is intense, you don’t get the lip-drying effect of some lippies I have tried in the past. 

What we like:

  • Intense pigmentation is great for coverage. 
  • It can be used with a primer or lip balm to extend the wear time. 
  • The shimmer eyeshadows are now creamier and thicker, so you use less.
  • Last around 7- 8  hours before they start to lift off. 

What we don’t like:

  • Huda Liquid Lipstick lasts longer. 
  • Sometimes the shades can appear different from how they appear on-screen.



Also great: Charlotte Tilbury Matte revolution !


Ultimate Hong Kong Beauty Guide - Quality Products & Services for Less

4. Charlotte Tilbury Luxury Palette of Pops – Dazzling Diamonds

You can buy Charlotte Tilberry makeup from Cult Beauty UK. We especially love her Pallette of Pops - Dazzling Diamonds eyeshadow palette.

Why we chose it:

  • This luxurious palette of pops is so cute it fits easily in my handbag on a night out. I love how I can create so many different shimmery looks, all from just four basic colors.
  • You can apply the eyeshadow wet or dry, but personally, I prefer to apply it dry, as it feels like I have more control. 

What’s inside?


  • Prime (sparking light champagne pink)
  • Enhance (sparkling deep gold)
  • Smoke (warm, sparkly bronze)
  • Pop (glitter navy-black) 

What we like:

  • Colors will suit pretty much any complexion/coloring.
  • Beautiful art deco style box 
  • It works well applied with the finger, but a brush gives a gentler look.
  • Surprise plus – smell great too!
  • It can be used to create day looks with Prime shade and night looks with Smoke shade. 

What we don’t like:

  • It can be a bit too sparkly for daytime professional work makeup.


  • This pretty deco palette really delivers on the smoky-eyes look. Ideal for a night out – you won’t need to reapply.
  • Depending on your makeup style, it can be a bit over the top for everyday wear. 
  • Buy from Cult Beauty

5. Benefit – Line & Lash Leaders Mascara & Eyeliner Set

benefit bad gal mascara is part of this set which covers everything you need for eye definition. Available from Cult cosmetics.

Why we chose it:

  • I love the value of Benefit’s Line and Lash Leaders Set. Two makeup bag essentials that I can’t do without, in a handy, great value set.
  • I love to use Roller Lash to define my lashes, then I go over them with the Badgal Bang mascara, and this gives me the extra volume I need too! 

What’s inside?

  • Roller Lash Curling & Lifting Mascara (black) (0.3 oz)
  • Roller Liner Liquid Eyeliner (true matte black) (0.03 oz)
  • BADgal BANG! Volumizing Mascara (intense pitch black) (0.3 oz)
  • BADgal BANG! 24 Hour Eyeliner Pencil (pitch black) (0.009 oz)

What we like:

  • Lightweight 
  • Water-resistant and don’t smear easily.  
  • Eyeliners go on smoothly and accurately. 
  • Mascaras don’t clump. 
  • Full-size products in this set

What we don’t like:

  • The mascaras last all day but need a good makeup remover to remove completely.


6. Cult Beauty Morphe Face The Beat 5-Piece Face Brush Collection

This Cult Beauty Morphe brush set has been a game changer for me when applying my base.

Why we chose it:

  • I love my brushes, so naturally, when I saw this Cult Beauty Morphe brush set, I had to purchase it. This is a brilliant set of brushes that have survived many washes and produce flawless results every time.
  • My brushes save me time, and I’ve managed to achieve a much-improved finish. 

What’s inside?

  • Pro Flat Buffer Brush: (Synthetic)
  • Powder Fluff Brush: (Synthetic)
  • Precision Powder Brush: (Synthetic)
  • Deluxe Angle Brush: (Natural & Synthetic)
  • Highlight Definer Brush: (Natural & Synthetic)

What we like:

  • The bristles stay soft no matter how much they are washed. 
  • Gorgeous bag for easy transportation. 
  • Price is superb value for such good quality brushes. 

What we don’t like:

  • There can be a slight plastic odor from the brushes, but it has never bothered me. 


7. Beauty Blender Rosie Posie 

This is the best beauty blender sponge out there in my opinion. The Rosie Posie 3 pack from Cult Beauty

Why we chose it:

  • Also amazing for a flawless base are the cute beauty blender sponges by Rosie Posie. Personally, I use them for smoothing my moisturizer to all parts of my face.
  • The Beauty Blender feels so luxurious against my skin. It’s such a relaxing experience. 

What’s inside?

  • 3 x beauty blender Sponges (‘Dahlia,’ ‘Rosie’ and ‘Lilac’): Latex-free Hydrophilic Polyurethane
  • 1 x Blender Cleanser Solid Blossom

How to us:

  • Wet the beauty blender with water
  • Squeeze out the excess liquid –  use a towel. 
  • Use with foundation, powder, or any other complexion product across the face for flawless results.

What we like:

  • This beauty blender can be used with foundation and many other facial products such as moisturizers, oils, and toners. 
  • Absorbent enough to carry facial products, but not too absorbent that it wastes products. 
  • Produces an air-brush finish with foundation. 
  • Is really soft on the skin, even after a few washes.  
  • Makeup lasts longer – the sponge seems to help liquid foundation sink into the skin more effectively. 

What we don’t like:

  • On the expensive side, as makeup sponges go. 


8. Laura Mercier Candleglow Sheer Perfecting Powder

candleglow sheer perfecting powder has changed my makeup game. Available from Cult Beauty.

Why we chose it:

  • Laura Mercier powder has been a game-changer for me. It seems to hide all my flaws (well, nearly all of them) and highlight my face’s high points. 

What we like:

  • Available in six shades: fair, light, light to medium, medium, medium to deep, and deep. 
  • It can be paired with concealer to produce a natural look. 
  • Produces a subtle glow without being overpowering.
  • It is really soft on the skin and doesn’t make my skin look dehydrated.
  • This powder lasts a long time. 

What we don’t like:

  • The powder doesn’t work as well for oily skin. 


  • This powder is the best of all worlds for normal to dry skin. My sensitive skin’s appearance is much improved, and I can highlight my best features without the glow being shiny.
  • Find out more

9. Hourglass Setting Spray – Veil Soft Focus 

Hourglass Veil Soft Focus Setting Spray helps your makeup stay put for the whole work day or night out. Gives a dewy complexion.

Why we chose it:

  • I don’t know about you, but I touch my face during the day, which can lead to my makeup not lasting as long as I would like.
  • Hourglass’ Veil Soft Focus sets my makeup but is also sensitive enough to wear it over my makeup and not feel any skin irritation.

What we like:

  • Enhances the look of foundation, as well as helps set it. 
  • Produces a subtle, dewy finish.
  • Suitable for sensitive skin.
  • It helps control oil production if you have oily skin. 

What we don’t like:

  • It is pricey. 


  • In terms of getting close to that photoshop finish, this spray is the real deal. It is light, does what it says on the tin, and is skin kind.
  • The price was hard to swallow, but I would buy it again and again, as this spray really does deliver results that last all day.
  • Buy Now From Cult Beauty
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10. Hourglass Veil Translucent Setting Powder 

Cult beauty codes are available. Hourglass veil translucent powder is fantastic for night looks

Why we chose it:

  • Hourglass Veil is another go-to powder for me. It has a luxurious, more intense finish than my other foundations. I use it for those special occasions. 

What we like:

  • It has a higher class sheen than Laura Mercier’s, even though it a matte finish. 
  • Produces a lovely finish without caking. 
  • Leaves me with soft skin. 
  • Amazing for under the eyes. 

What we don’t like:

  • The pot is beautiful but not the easiest to get all the powder out of. Can lead to wastage. 


  • My skin is very, very dry, but I still find I need powder to set my foundation. A lot of products in the past have been cakey, and my dry eczema patches were awfully visible.
  • No matter how much I put on, I haven’t got the  ‘powder face’ feeling. With this powder, my under-eye area doesn’t crease (it does this a lot), but my face is so smooth, and my foundation is set.
  • Find out more

Cult Beauty Makeup and Beauty FAQs

Who Owns Cult Beauty? 

Cult Beauty is owned by Alex Inge and Jess Deluca. They are passionate about offering high-quality makeup and beauty products with a reasonable shipping price; read their full story here.

Why is Cult Beauty Cheaper in many countries? 

An example we can give is from the US. says: Because of economic conditions that favor US shoppers, it is cheaper to buy beauty from across an ocean than in our own backyard. Cult Beauty offers free shipping for orders over £40 (about $52); otherwise, it is £4.95 (about $6.50). Source:
General advice – Cult Beauty, as a site, offers a wide range of skincare choices for excellent value for money. Just ensure you do bulk ordering to make the most of the delivery charge.

Are Cult Beauty still delivering?

Yes. Cult Beauty says: Delivery times are based on orders placed before 4 pm GMT on any day. *Excluding Sundays and UK Bank Holidays. Delivered Monday – Saturday.
Source: Cult Beauty.

Is Cult Beauty UK Based?

Yes, Cult Beauty is UK-based, but they ship to many countries worldwide. Check out whether they ship to your country here.

Where can I get a Cult Beauty code?

Marie Claire gets their hands on Cult Beauty discount codes. Check out their page for your Cult Beauty code – Marie Claire
If you live in the UK, you can also take advantage of earning up to 11% cashback via Topcashback. Join Topcashback and ensure you follow their instructions to earn your cashback.

What Courier Does Cult Beauty Use? 

Cult Beauty has three worldwide shipping options; Standard Tracked Delivery, Priority Tracked Delivery – DHL and DPD UK.

What are the benefits of buying makeup products online?

There are four key benefits to buying makeup products online; choice, convenience, access to greater product information, and lower prices.
– Cult Beauty provides a wide range of choices, but they only stock the best of the product lines. So you might find lots of Benefit products in the city department store, but Cult Beauty filters out the poorer quality products.
– You can buy Cult makeup products without even leaving the house, and given the C-19 pandemic, it is probably a safer option. The products are delivered straight to your door with zero fuss.
Access to more product information
– Do you have sensitive skin? Or need to check out products without feeling the time pressure of an assistant trying to help you? Online product descriptions from sites like Cult Beauty are thoroughly written and have all the details you need.
You will probably save money.
– If you shop online for makeup products, you are likely to save cash. Cult Beauty’s discount is large because you cannot only buy makeup at low prices, but the shipping is also reasonable.
See Cult Beauty’s shipping guide.

Will Cult Beauty Do Black Friday?

Yes, Cult Beauty is planning to launch some amazing deals on discounted makeup. Bookmark this page to be sure to get your Cult Beauty discount, wherever you are in the world.

Does Cult Beauty have a student discount?

There are no discounts for students at the time of writing, but voucher codes are available to everyone. Most of them allow you to save 10% or higher. Again, you can access the best Cult Beauty codes for 2021 through Marie Claire.

Is Cult Beauty on UNiDAYS?

Unidays don’t offer Cult Beauty discounts at the time of writing. This means students still can’t get a promo code for their Cult Beauty purchase, even if they are eligible for UNiDAYS codes.


In Conclusion

Cult Beauty makeup products have really changed my makeup regime and the way I feel about myself. I feel so much more confident, as my makeup products really do the job of providing high-quality makeup that stays on my face.

Aside from that, Cult Beauty offers excellent value, especially if I order more, then the shipping is even cheaper. Whether you live in Hong Kong, the USA, or countries outside the UK, Cult makeup products offer exceptional value.

You know how Hong Kong is – in my experience, it’s cheaper to buy from Cult Beauty online rather than buying the same products in local stores. I love how I can get my favorite products without the higher price ticket.

All ordered from my smartphone.

Love Cult Beauty Makeup? Read our in-depth review of Cult Beauty’s skincare products.

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